Broad audience
As you may know (or will, after reading this, this and this), Japanese comics or manga address a broader audience than US superhero comics.
This description of a console RPG called Princess Crown gives me the impression that this applies to video games as well as comics:
"In Princess Crown, you control the actions of Queen Gradriel, a 13-year-old woman determined to crush the demonic forces threatening her land, using the might of her sword and the magic of the gems. By undertaking this quest, she hopes to prove herself a legendary queen, much as her ancestors were (Valendia Land is traditionally matriarchal)."
(Again from Alan Kwan's site.)